Data-Driven Learning: Is Sales Enablement an L&D Problem?

Traditional sales training methods are no longer enough to meet the demands of modern sales teams. Sales reps now prefer self-directed learning and need training that adapts to their fast-paced, distraction-filled environments. Developing key skills like emotional intelligence and adaptability, which are critical to success, is tough to achieve through outdated approaches. This session will explore how L&D can step up to the challenge by using data and AI to create personalized, ongoing learning experiences that engage sales teams and help them thrive in today's complex sales landscape.

In this session, you'll explore how data and AI are transforming the way sales teams learn. We'll look at how to build personalized learning pathways that meet the unique needs of each sales rep, making training more relevant and effective. You'll also learn about delivering just-in-time learning—offering sales reps the right information exactly when they need it. We'll dive into immersive learning experiences like AI-driven simulations, providing a safe space to develop critical skills. Lastly, we'll cover how to measure the real impact of your learning initiatives on sales performance, giving you clear insights into what's working. By the end, you'll walk away with practical approaches to making your sales training more engaging, adaptive, and impactful.