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Robert Pratten
CEO
Conducttr
Robert Pratten, the CEO of Conducttr, is an internationally recognized expert in transmedia storytelling—a design approach to multiplatform user engagement. Robert’s worked with leading companies like Disney, Canal+Spain, Toyota, ADL, and Endermol. He is author of the book Getting Started in Transmedia Storytelling: A Practical Guide for Beginners.
Presenting
SB205 | Creating Crucibles—How to Design Transformative Experiences