Research shows that sales training positively impacts productivity, quality, and financial results. Still, sales enablement through training can be difficult. Every minute a salesperson is away from selling costs the company money. You need fast, effective, and impactful models to develop sales training that works.

As eLearning professionals, we know gamification helps make learning fun and engaging. It can be a challenge to find the right authoring tool to maximize gamification, while meeting your institutional needs of flexibility, quality, experience, and price. Look no further—the world of video game development has new authoring tools that eLearning professionals can adopt for amazing gamified learning creation.

When it comes to creating gamified or game-based learning experiences, most practitioners throw game mechanics at a program without a methodology or rational strategy. They assume that what is fun for them will be fun for their participants. The result is hit-or-miss. When budgets and time are in short supply, organizations cannot afford such an approach.

Many people in the eLearning realm are attempting to use gamification and serious games to spark employee engagement and drive learning retention. The biggest setbacks for are little-to-no planning, tough to pinpoint metrics, little-to-no implementation strategy, and insufficient or nonexistent post-deployment support.

Our mission at The Game Agency is to help companies train their employees better. Investing in human capital is the most important strategy a company can have to ensure its workforce has the knowledge and confidence to be successful. People are so distracted today and traditional training is simply not stimulating enough. Creating a game-based learning strategy can be overwhelming and just getting started can be daunting. Gamified learning is pointless without good data and robust analytics; however understanding all the data and analytics can be challenging.

Curious about making games a part of your solutions in a meaningful way? Why not make something unique, engaging, custom-designed, and truly game-based? Point-and-click games, in which choices, puzzles, and discovery lead to memorable learning experiences, are remarkably simple to build using eLearning authoring tools. You may not think of yourself as a game designer, but you probably already create engaging scenarios in which the objective (win-state) is for the learner (player) to come away with usable knowledge (rescue the princess). And building the additional skills you’ll need for crafting these games, such as customizing art, adding interactions, and planning a learner adventure, is not as tricky as it might seem.

Learning games are a fun and interactive way to help enhance knowledge and skills. When learners are immersed in a learning game, there’s a higher likelihood they’ll take away key concepts. However, creating immersive learning games can be time consuming. At DISH we wanted to use games, but there were too many concurrent initiatives that forced our learning professionals to be spread too thin to cover a lot of ground. To focus on building more immersive learning games, the organization needed to adjust its development strategy to leverage their workforce in a smarter and more efficient manner.